OUR EXPERTISE

At WARUJU our aim is to protect the body by providing support, thanks to a patented innovation at the service of movement. Our insoles are designed to stabilise posture (knee, pelvis, back) and support joints, cushion shocks and maximise performance.

1999 - 2001

DISCOVERY

Learn from international podiatry, draw inspiration from it to innovate and perfect techniques that combine
dynamics to biomechanics.
Creation of a first range of patented modules (soles).

2010

Teaching for a better understanding

Lectures and training courses at Claude Bernard University in Lyon.

2018

Know-how

CreaFeet is putting its expertise at the service of healthcare professionals with a new range of patented modules.

2020

the revelation

Identification of a problem for which there is no preventive solution.
80% of people suffer from poor support. Patents developed for the podiatry sector pave the way for the design of biomechanical insoles for the general public.

2021

WARUJU project

The company devotes most of its resources and energy to developing a brand, around twenty concepts and around forty insoles.
Each model is designed, manufactured, rethought and finalised in a process that enables us to respond precisely to the needs of our future customers, whether they are sportsmen and women, workers on their feet, children or pregnant women. The structural values of the project remain the quality of the materials used and the desire to manufacture in France.

2022

Making it happen

Presentation of running insoles at the Paris 2024 Run Experience. The response from the public was fantastic. Trying on the insoles in vivo met with unqualified approval. Industry professionals found the solution both innovative and tailored to their needs. However, Switzerland will be the first to grasp the concept, starting distribution before anyone else.

THE FOUNDERS

UNDERSTAND THE PROBLEM

80% individuals have morphological deviations capable of disrupting support dynamics.
55% of standing workers regularly suffer from knee or back pain.
50% of runners are injured every year.
When the foot is placed incorrectly on the ground, it throws the whole body off balance. During sporting or everyday activities, these disturbances cause problems for the tendons and joints. The repetition of these parasitic movements usually leads to pathologies of varying severity, depending on their frequency and intensity.

UNDERSTANDING THE SOLUTION

What is a comfort insole? This type of insole is made up of a layer of foam that is soft enough to provide comfortable contact. It is generally flat or has a low relief so as not to hinder the foot. However, this type of insole is unable to influence stability. Too much flexibility can even lead to a loss of stability.
What is a shock-absorbing insole? This type of insole is most often made from materials that have been laboratory-tested for their shock-absorbing properties. However, this ability is generally compromised by the materials used in the shoe. In addition, their visco-elasticity reduces the feeling of the ground, which weakens the reactivity of the plantar muscles. The result is a problematic loss of stability.
What are orthopaedic insoles? This type of insole is made to measure by a qualified practitioner, following a consultation in a paramedical practice. The cost is high, and social security coverage remains low. They are necessary for conditions that cause severe and/or constant pain.
What are WARUJU insoles? WARUJU insoles are designed to prevent injuries in a variety of situations. They are designed to balance the foot in the correct position. This increased stability encourages movement and body dynamics. Their flexibility mobilises the joints and activates the plantar muscles. Improved motor performance radically transforms the feeling of support during sports and everyday activities. The use of podological materials ensures top-of-the-range comfort and shock wave cushioning adapted to each situation.
What is a the feet secur test ? “Feet Sécur” is a biomechanical test created by Emmanuel Contal, a podiatrist in the WARUJU analysis laboratory. It enables you to determine whether a WARUJU insole is the right answer. By following the analysis step by step, you can determine whether you need simple comfort insoles, WARUJU insoles or therapeutic insoles.

A new path between comfort and orthopaedics

The entire range of WARUJU insoles represents a completely new approach. The combination of several levels of expertise - materials, complexing, moulding, biomechanics, pathologies - has led to the design of insoles that offer comfort, prevention and performance.
The body does not move in the same way during a day of walking, carrying heavy loads, playing padel, basketball, endurance running or hiking.
At WARUJU, each activity benefits from an in-depth study of functional constraints. This study determines the precise composition of each insole, to provide a solution tailored to each specific situation.

The importance of foot stability

For over thirty years, the concept of joint protection has been based on cushioning. However, the cushioning provided by specialist insoles is at best equivalent to 10% of that provided by the shoe.
It's time to become aware of another way of protecting the body. Stability is a more complex skill to master. Yet it is more essential than the notion of cushioning. It takes real biomechanical expertise to be able to stabilise the foot in a well-tuned way, while offering a dynamic that is conducive to effort. This ability, backed up by patents, is precisely what WARUJU is all about.

Sustainable production

Optimising our resources has a direct impact on the quality of our insoles. The model - one order / one production - means that each pair of insoles is part of a production train. This avoids costly stocks and reduces the environmental impact of our production. The responsiveness of our production workshop ensures delivery within a fortnight for private customers and within 48 hours for professionals. This organisation enables us to concentrate our efforts on innovation and quality control, so that we can offer our customers products that meet the highest standards.

Our outlook for the future :

Podiatry-quality materials - Our supplies are of French or European origin. This allows us to control the mechanical and chemical stability of the materials. French manufacturing - Cutting, gluing, assembling and shaping each insole involves the human hand to the tune of 80 %. We are committed to maintaining a manufacturing line that incorporates the human touch rather than an automated line. Evolutionary design - As the WARUJU brand is backed by a firm specialising in the manufacture of orthopaedic insoles, we benefit from the latest advances and developments in materials and therapeutic techniques.